How we’re making mindfulness stick. Could it work for you too?

Our Tribe thrives with exceptional people. Together with standout collaborators, we create real impact. 

We’re powerful when we support each other to grow and so we’re excited to be working with Mindful Peak Performance (MPP). We started working with MPP thanks to Simon, our chairman and former Managing Director. He served as a non-exec advisor, helping them develop as a company. While working with MPP founder Luke Doherty, Simon became curious about mindfulness. As a big sports fan with strong rugby connections, he saw how mindfulness was helping athletes and took note of Luke’s methods too. 

Luke began working with our Managing Director, Jon, on mindfulness coaching, sparking a ripple effect across our entire leadership team. Now, we’re bringing its benefits to the whole Tribe through Luke and his team. 

To some, the idea of a figurative campfire—where people gather and share experiences—might sound like something you’d find in a commune or at Glastonbury. We know that style of mindfulness isn’t for everyone. 

MPP specialise in helping organisations overcome resistance to mindfulness. Even the most open-minded people might push back or at least have some doubts. That’s fine. We’re not forcing anyone. 

Luke tells us that there are three main resistances that MPP can help people overcome. 

Lack of time – many feel they can’t afford to stop and practice mindfulness because they’re just too busy. Ironically, taking mindful pauses increases clarity, productivity and decision-making—ultimately saving time. 

Scepticism – some might see mindfulness as irrelevant or unscientific. MPP respect scepticism and create space for honest conversations. They find that once people experience the benefits firsthand, resistance often transforms into curiosity. 

Discomfort with stillness – pausing can feel foreign or even uncomfortable. MPP’s approach normalises this discomfort and helps people ease into mindfulness practices in a way that feels natural to them. 

Luke and his team blend performance optimisation with mental wellbeing. By listening to participants—understanding their pressures, challenges and goals—they tailor sessions to their specific needs.  

Mindfulness isn’t a one-size-fits-all solution as Luke explains. 

Mindfulness has a ripple effect. On an individual level, it’s our hope that it equips our people with tools to handle difficult conversations, manage stress and make better decisions. As they bring these skills into their work, the benefits extend to their colleagues, families and communities. 

On a broader level, we hope The Gathering can serve as a blueprint for our industry. In the last decade, mindfulness and mental wellness initiatives at work have become more commonplace. However, they are unfortunately still being approached as a tick-box exercise for an organisation – something they just have to do.  

We have put a lot of time and effort into our Tribe’s wellbeing through things like our work in becoming a B-Corp or the development of our app, TG Alertness. Our aim in collaboration with MPP, is to take an intentional, thoughtful approach—one that genuinely prioritises both performance and mental wellbeing. It’s our hope that we can inspire others to adopt similar models, redefining wellbeing at work. 

Want to find out a bit more? Have a look at what’s been going on.